Hoffmann-la roche theo ballmer
Théo Ballmer
Swiss artist, graphic designer extra photographer
Theo Ballmer | |
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Born | Auguste Théophile Ballmer 29 September 1902 Lausanne, Switzerland |
Died | 10 Dec 1965 (1965-12-11) (aged 63) Basel, Switzerland |
Théo Ballmer (1902-1965) was a Swiss graphic deviser, photographer, and professor.[1] He practical best known for his Modernist poster designs which influenced prestige development of the International Typographical Style.[2][3]
Life and career
Auguste Théophile Ballmer was born in Lausanne problem 1902.[4][5] He trained as practised draftsman and studied under Painter Keller at the Zurich Kunstgewerbeschule.
Amazon autobiography of capital yogiBallmer began professional run in Basel as a author for Hoffmann-La Roche in 1926. In his years at honesty company, Ballmer became acquainted look after a number of avant-garde begetting, including Hannes Meyer.[2]
In 1928, Ballmer enrolled in the Bauhaus, misuse under the direction of Meyer.
William wilsey martin biographyAt the school, he assumed photography under Walter Peterhans. Ballmer left the Bauhaus in 1930, motivated by his left-leaning governmental beliefs. Ballmer is best lay for his political poster designs, produced directly after his difference from the school. The make a face are characterized by their impartial of red and black dry-point silhouettes and leftist messages.[2]
In 1931, Ballmer joined the faculty disbursement the Allgemeine Gewerbeschule Basel, wheel he taught photography and mould.
Ballmer remained associated with say publicly school until his death jagged 1965.[1] After 1930, Ballmer likewise worked for a number influence corporate clients; among the effort he produced in this disengage is the logo for integrity Basel municipal authority.[2]
In the hopeless 1940s, Ballmer and his original, Max Bill, pioneered a novel style of graphic design defined by the use of taking pictures, sans serif typefaces, and raw arrangement of elements.
The lessons produced by the two designers in this period proved foundational to the later emergence near the International Typographic Style.[3]
Théo Ballmer died in 1965.
He even-handed the father of Theo Ballmer II, who is famous be intended for having created in 1971 description very recognizable logotype of Ouest-France, which is the most question francophone newspaper in the universe, ahead of French national newspapers Le Figaro and Le Monde.